Keynote speakers included:
Mary Poppendieck wrote the award-winning book Lean Software Development to explain how the lean principles from manufacturing could be applied to software development. Later Mary lectured with her husband Tom and co-wrote a second book, Implementing Lean Software Development.
Don Reinertsen is recognised internationally for his contribution to the management of product development. In 1983 he wrote a landmark article that first quantified the value of development speed,indicating that 6 months delay can be worth 33 percent of lifecycle profits.